Desi S-Mart Supermarket

Birmingham, United Kingdom


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About Seller

Desi S-Mart Supermarket


Founded in the UK with the aim to provide world of authentic groceries with a Desi touch. Desi S-Mart is formed by highly experienced, ambitious and multi-talented group of individuals who are keen to deliver best quality and tasty offering of complete range of Desi Authentic Groceries, Fresh Vegetables and Seasonal Exotic Fruits on a leading online market place in the UK.

Desi S-Mart aims to deliver the best shopping experience at your fingertips and meet the ever growing needs and expectations of our valuable customers across the UK, with great value for money and excellent customer service wide range of quality products on offer.

Nothing else brings us joy and comfort than a good home-cooked meal with all the ingredients and vegetables we grew up with. This passion for food combined with our experience in the retail and wholesale industry has helped us develop Desi S-Mart, for the Smart Individuals who can find and order their favourite products with ease and get them delivered at their doorsteps conveniently.


We, as a family spend at least a good few hours’ every week planning and driving miles away to a grocery store, struggling to find parking, searching for the items we want, carrying heavy items to the car with young children, driving back, and then being exhausted and overwhelmed by the whole day when we could spend that quality time with our beloved children and extended families and friend or taking care of some home chores or plan for our next holiday or for just relaxing!!! With so many supermarket chains delivering groceries conveniently to customer doorsteps, we thought why not Desi S-Mart can also satisfy the needs of all individuals and families who would love to have that personal Desi touch.

Desi S-Mart is created purely to achieve this by making your shopping experience simpler by saving time and create value for money in the ever ending levels of cost escalation. We source your favourite products from various places and deliver directly to your doorsteps periodically (currently once a week). This way we help to reduce the hassle of doing a weekly grocery trip, while our promise to keep prices competitive by maintaining highest possible quality and tasty products.  We are equally committed in doing our bit to the environment by promising to minimize single-use plastics wherever we can. All our packaging is either reusable or recyclable and also one of the major steps towards reducing the plastic or paper is by introducing biodegradable and 100% compostable Siali Leaf Plates for your picnic and party needs while we are constantly looking for innovative ways to reduce our carbon footprint on the environment by using eco-friendly packaging and reducing food waste.


Desi S-Mart, a simple to use, user friendly e-commerce application with a sole mission of making Desi groceries more accessible. Delivering quality fresh vegetables, fruits, and groceries direct to customers doorsteps at competitive rates. Our website is designed in a user friendly way and can create your own account for order placing and future reference of your orders.


With all the challenges and restrictions, it has never been a better time to launch a service, which helps the customers to shop safely and securely. Desi S-Mart is now live and since the day of launch, we have been receiving overwhelmingly positive responses which is a real encouragement.


We are an online grocery store and we are delivering our products directly to your doorsteps once a week. We would soon increase this service to deliver the products twice a week or even more.

Shop Policies


Shipping, Delivery & Cancellation Policy

 Shipping, Delivery & Cancellation

We recommend the purchase of any perishable goods such as Fruits & Vegetables in Coventry & surrounding locations only for the time being. If customers from outside the CV postcodes like to order fruits & vegetables, they may still order at their own discretion and with full consent. Desi S-Mart and Pure N Sure Limited will not be responsible for any claims of whatsoever nature of fruits & vegetables not being fresh or issues related to spoilage during the transit and or delays of delivery which are not in our control and or delayed delivery due to locked doors.

Free delivery/shipping for CV Post Codes for orders valued above £30 and for other Post Codes across the UK minimum Order Value should be £50 to process and arrange postal deliveries (below £50, orders will not be accepted, special requests at the discretion of may be accepted subjected to an additional charge of £5.99 to cover handling delivery expenses).

Once order is submitted on website, confirmation email will be sent. It would contain an Order summary, Order Value and Payment Instructions for the order. Orders delivery is scheduled for the following Saturday (For deliveries outside Coventry & surroundings, postal deliveries will be processed within 3-4 days if no fruits & vegetables are in the order. Any postal orders outside CV postcode with fruits & vegetables will be shipped on Monday and will be delivered during the weekdays).

Ordered Items are subject to availability.

Vegetables & fruits are ‘Bought to order’ and subject to availability. Once the items are procured for the orders, they cannot be cancelled. Weekly ordering cycle cut-off time is Thursday 8:00PM to deliver then during the same weekend for CV postcode deliveries and Monday dispatch for postal orders; and orders received post this cut-off time will be moved / processed in the following week.

Order Cancellation & Refunds

You have right to cancel your order for dry groceries before the order gets processed and shipped (you will not be able to cancel orders and we will not be able to process refunds for orders with perishable goods such as fruits and vegetables as they are sourced to order and we will have to discard if order is cancelled). If you wish to cancel, please contact us through our Phone call / Text message / WhatsApp message on +44(0)7721528268 to know if the order can be cancelled. And please be aware that if the order is processed, it cannot be cancelled. And if you received damaged or spoiled items, you can inform us by sharing pictures to our WhatsApp number +44(0)7721528268 or email pictures of the evidence at and we will be happy to replace / refund.

Amounts related to any refunds will only be added to your Account Wallet to use it in your future orders and no money transfers will be made to your bank account or card.

If there are any damages or spoilage of products, picture evidence to be shared by email or WhatsApp within 24 hrs of receipt of the delivery and if you are not satisfied with any of our supplied products, you can return them within 3 days of receipt of the delivery of the goods (as long as they are in the original pack in sealed and saleable condition) to any of our Distribution Centres in Coventry or Warwick at your own conveyance and costs to get refunded. Human errors are unavoidable, while we try our best to avoid any errors while packing your orders; however, if for any reasons, we supplied with a wrong product than what you have order or missed out any items or received any product which is not within the specifications as per the description (not the images as images in the website are only for the representation purposes may or may not corelate to the actual outer pack), we will try our best either to replace at the earliest and if the replacement not available and or not viable to replace we request you to discard and refund the amount as per the above mentioned refund policy.

Clearance / Sale / Promotional Items

Items in Clearance / Sale / Promotions are as mentioned in the Title of the item and or as per the description and will not be based on the original package declarations. For example, if an item such as a Tea pack is printed with 500g Free Sugar and if we did not mention the same in our item title or description, it will not have a 500g Free Sugar along with this Tea when we deliver it. The reason for moving this item to clearance / sale section could be due to the fact that either those free packs were never received from our supplier and or those corresponding free pack were damaged and cannot be issued. In conclusion, whatever mentioned in the item description will be the final declaration and you will not have any right to claim whatever mentioned on the original pack pertaining to free combos.

Payment Options

Secure Options

Returns & Exchanges


Our refund and returns policy lasts 30 days. If 30 days have passed since your purchase, we can’t offer you a full refund or exchange.

To be eligible for a return, your item must be unused and in the same condition that you received it. It must also be in the original packaging.

Several types of goods are exempt from being returned. Perishable goods such as food, flowers, newspapers or magazines cannot be returned. We also do not accept products that are intimate or sanitary goods, hazardous materials, or flammable liquids or gases.

Additional non-returnable items:

  • Gift cards
  • Downloadable software products
  • Some health and personal care items

To complete your return, we require a receipt or proof of purchase.

Please do not send your purchase back to the manufacturer.

There are certain situations where only partial refunds are granted:

  • Book with obvious signs of use
  • CD, DVD, VHS tape, software, video game, cassette tape, or vinyl record that has been opened.
  • Any item not in its original condition, is damaged or missing parts for reasons not due to our error.
  • Any item that is returned more than 30 days after delivery


Once your return is received and inspected, we will send you an email to notify you that we have received your returned item. We will also notify you of the approval or rejection of your refund.

If you are approved, then your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within a certain amount of days.

Late or missing refunds

If you haven’t received a refund yet, first check your bank account again.

Then contact your credit card company, it may take some time before your refund is officially posted.

Next contact your bank. There is often some processing time before a refund is posted.

If you’ve done all of this and you still have not received your refund yet, please contact us at

Sale items

Only regular priced items may be refunded. Sale items cannot be refunded.


We only replace items if they are defective or damaged. If you need to exchange it for the same item, send us an email at {email address} and send your item to: 2a Addison Rd, Kings Heath, Birmingham, B14 7EW.


If the item was marked as a gift when purchased and shipped directly to you, you’ll receive a gift credit for the value of your return. Once the returned item is received, a gift certificate will be mailed to you.

If the item wasn’t marked as a gift when purchased, or the gift giver had the order shipped to themselves to give to you later, we will send a refund to the gift giver and they will find out about your return.

Shipping returns

To return your product, you should mail your product to: 2a Addison Rd, Kings Heath, Birmingham, B14 7EW

You will be responsible for paying for your own shipping costs for returning your item. Shipping costs are non-refundable. If you receive a refund, the cost of return shipping will be deducted from your refund.

Depending on where you live, the time it may take for your exchanged product to reach you may vary.

If you are returning more expensive items, you may consider using a trackable shipping service or purchasing shipping insurance. We don’t guarantee that we will receive your returned item.